The Byte Café

Working with Scott Souchock of G.Scott!Design, Scott and I created the identity, signage, digital menus and wallpaper for Seattle University’s Byte Café.
Seattle University students study hard. And to keep their mind focused and their energy levels up, the university added a coffee, tea, and food service point as part of the renovation and expansion of the Lemieux Library and McGoldrick Learning Commons.
After a campus-wide café naming suggestion process, “The Byte Café” was selected, responding to the sophisticated use of technology in the new building and the bite/byte homonym.
While the café is in the library, Scott Souchock and I took great care to craft it’s own pesonality, it’s own image. After numerous studies, all playing with bits and bytes and things digital, a new logo was born inspired by the way type is rendered in pixels on computer screens and printers.
We also had the opportunity to design the first-for-the-university electronic menu boards and the café backwall.
:: Café Sign

:: Menu Boards and Wallpaper


Contact Information
David Balzer, principal
Studio BALZER
930 NW 12th Ave, Apt. 320
Portland, OR 97209Tel.: 206.718.0767
or by e-mail




