Design + Determination

10% Inspiration.

90% Perspiration.

All Passion.

ABOUT

DAVID BALZER

I am a design professional with 20 years of brand identity, 3D product visualization, print collateral, website, and environmental graphic design experience. This experience includes seven years as a design director for Seattle University, a Master’s in Business Administration and most recently as a 3D product visualization production artist for Nike.

As a Pacific Northwest local, I have a passion for the outdoors and the rich cultural community we live in. In my spare time you can find me hiking through the backwoods, climbing one of the many Cascade peaks or catching waves along the coast. I believe all pursuits, from mountain climbing to product visualization, requires focus and determination. As Thomas Alva Edison once said, “success is 10 percent inspiration and 90 percent perspiration.”

I went to grad school to learn more about how organizations function and how they can sustain change and thrive. I learned that engaging consumers often isn’t enough—sometimes you have to improve internal dynamics to build a successful business.

SERVICES

Services range from brand identity to exhibit design. Please review the following list to get an idea of the range and depth of services I can provide.

    • Image Rendering
    • Poly and Nurb Modeling
    • Texture Development

    3D Product Visualization

    • Logotypes
    • Identity Systems
    • Print Collateral

    Brand Identity

    • Retail and Exhibit Spaces
    • Wayfinding Systems
    • Information Design
    • Project/Property Identification
    • Large Format and 3D Graphics

    Environmental Graphic Design

    • Brochures/Magazines
    • Stationery
    • Posters
    • Packaging
    • Websites

    Print and Web Design

    • Project Planning
    • Account Management
    • Vendor Coordination

    Project Management

    • Apparel Design Production
    • Digital and Online Production
    • Large Format and 3D Graphics
    • Print Production

    Production

FOLIO

The following projects in this portfolio represent inspiring organizations, tireless determination and a lot of perspiration.

  • All
  • branding
  • web
  • collateral
  • environmental
  • 3d modeling
  • graphic
  • product visualization
  • apparel production design

“Success is 10 percent inspiration and 90 percent perspiration.”

Thomas Alva Edison

RÉSUMÉ

PROFESSIONAL EXPERIENCE

3D Designer I
Nike Digital Product Creation Studio (September 2017 – Present)
As part of the Digital Product Creation studio, create, update and maintain the 3D apparel product chassis. Surface opportunities that drive solutions for tool and process gaps in category 3D transformation. Develop best practices to implement 3D graphic apparel product visualization, lead 3D product visualization mentorship, and work hand-in-hand with apparel design to use 3D visualization to accelerate product creation. This position requires strong communication, information-seeking skills, and a drive for results in a high-demand and multidisciplinary work environment.

Product Production Artist
Nike NFL QT/React (January 2016 – September 2017)
As part of the product design and development team, created and maintained the 3D visualization of NFL graphic apparel product for the 2016-2017 season and Super Bowl 51. Developed best practices to implement 3D graphic tee product visualization across all licensed categories, lead 3D visualization training, and improved production efficiencies.

Product Production Artist
Nike Golf Product Design (February 2014 – January 2016)
Created, managed and maintained product line images and graphics. Supported the digital 2D and 3D visualization of apparel and footwear concepts. Improved production efficiencies to keep the design team free to focus on new product development and innovation.

Senior Production Designer
Nike Golf Global Brand Design (January 2012 – February 2014)
As a contractor, communicated with producers to understand and refine project briefs. Worked with senior designers to develop both initial and final design directions. Designed product packaging, retail graphics, and seasonal retail directives. Handled production files for output.

Senior Designer
G.Scott!Design (April 2010 – August 2011)
Strategized, planned and designed signage systems and environmental spaces including: wayfinding, information design and project/property identity development.

Design Director
Seattle University (June 2003 – February 2010)
Established the conceptual and stylistic visual design direction for university marketing
materials. Developed and managed the university’s visual identity. Managed, communicated and coordinated design directions to campus constituents. This included student recruiting,
university fundraising, athletics and alumni outreach. Worked closely with the director of communication and the assistant vice president to position Seattle University in the
competitive higher education market.

Senior Designer
Seattle University (June 1998 – May 2003)
Responsible for the creative development of the undergraduate admissions recruitment materials, Seattle University President’s Report, Seattle University alumni magazine, and the university athletics and various fundraising print collateral. Responsibilities included art direction, design, client management, print purchasing, and production.

Graphic Designer
Seattle University (December 1995 – May 1998)
Supported alumni outreach, university fundraising, university athletics, and undergraduate student recruiting. Worked on the Seattle University alumni magazine.

Graphic Designer
Rick Eiber Design (July 1993 – November 1995)
Designed and developed corporate identity programs for local and regional health systems and the aerospace industry.

EDUCATION

Seattle University (Fall 2009)
MBA, Master’s in Business Administration

University of Washington (Spring 1993)
BFA, Graphic Design
BA, Art History